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ExPRessions :: Professional Development :: Set goals, not resolutions

Set goals, not resolutions

December 3, 2010 11:26 am

After six months, less than half of the people who set a New Year’s resolution were able to keep it. That’s a pretty depressing statistic.

Forget the resolutions. Set specific goals and outline the steps you need to take achieve them.

MindTools offers a SMART mnemonic device to help you set goals that is helpful when setting goals:


Goals that follow these guidelines are more precise. Measureability will help you know exactly when your goal is achieved. Time-bound will give you a deadline.

I also think that your goals need to be realistic. If you have a goal that may be a bit more difficult to achieve without prior planning, consider setting smaller goals that could lead to the bigger one.

For example, if you are a PR student interested in working at Edelman someday, set smaller goals that can help you achieve that one. Your smaller goals might include:

  • Read and comment on the 6 A.M. blog weekly to help the staff recognize your name.
  • Request an informational interview before graduation to learn more about the agency.
  • Obtain an internship at a local agency to gain experience next summer.
  • Network with Edelman staff members in person at local events and via social media regularly.
  • Create an online portfolio and blog to demonstrate PR skills and knowledge before graduation.

These smaller goals don’t seem like much. But, together they could help you achieve your larger goal.

I’ll be posting my goals soon, but I’m interested in knowing what your goals are for next year.

What do you plan to #AchieveIn2011?

**Image by iDream_in_Infrared

One Comment »

  1. […] This post was mentioned on Twitter by Rachel M. Esterline , Katharine. Katharine said: Love. RT @rachelesterline Set goals, not resolutions http://ow.ly/3jv5I #AchieveIn2011 (cc @stephanieflo @reneelbeck @kendalahlmann) […]

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Rachel M. Esterline works in public relations and marketing communications. Her blog, ExPRessions, contains her musings about PR, marketing, career and professional development, Gen Y issues, personal branding and more. Rachel also does freelance consulting and writing. She is originally from Genesee, Mich., and will graduate from Central Michigan University in May 2010.