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ExPRessions :: Books

Archive for the ‘ Books ’ Category

Are you a “Go-Getter Girl?”

March 6, 2010 10:20 am | No Comments

GGGLast month I read The Go-Getter Girl’s Guide by Debra Shigley. If you haven’t read this book yet, buy it or borrow it. Now. Even if you’re not in PR (it applies to everyone!)

I actually checked this book out from CMU’s library and now I plan to purchase it because Debra’s advice is something I could read over and over again. (Thanks @Mikinzie and @JessLaw for recommending it to me).

Here are a few things that really resonated with me:

  • “…in the business world, not everyone has your best interest in mind.” (p. 21)
  • The way you dress matters…there is an entire chapter called “Wardrobe Building 101.”
  • Being well-groomed is important…the GGG has tips and tricks, as well as the “must-haves” for your beauty regimen.
  • Self-education is key. Be resourceful and keep up your radar on what’s important in your workplace. There are infinite resources available to you to help you learn (Hello, Google!).
  • Have a variety of mentors. Some mentors are meant to help you with the “big picture” problems and others can help you daily in the workplace. There is a difference, so be sure that you are appropriately using these mentors.
  • Negotiate your  new job (which is scary as a young professional!). And you don’t just need to negotiate your salary. There are things like flexible hours, vacation, technology and your title. The book has an entire list of things you can consider negotiating.
  • Quitting a job is tough, but the book includes several situations when you should quit…like if you’re not challenged. But, there also are many reasons why you shouldn’t quit.
  • Embrace who you are and what you love.

I want to talk about my favorite part, Chapter 11, last. “Find Allies and Advocates” has such great advice and it’s something they don’t teach you in college. If you don’t have anyone at your job rooting for you, then you probably won’t make it far. These people are the ones who might make a case for you for that promotion. Or, maybe they are the ones who can say you’re the perfect person for an upcoming project you want to take on. They support and trust you. Not sold on needing allies. Here’s what sold me on it:

“…karma is a funny thing, so keep in mind that each of these people can potentially help make you – or break you. An intern today can be your boss three years from now.” (p. 169)

If you’re an ambitious woman who wants to move your career forward, you need to read this book.

#ENTRYLEVELtweet Review

February 22, 2010 9:20 pm | No Comments

Heather Huhman and I have been working together on a few projects recently and she sent me a copy of #ENTRYLEVELtweet , an paperback book. This is my review of it.

ENTRYLEVELtweet_cover.midHow many of us have the time (or attention span) to read one of those long books on how to find a job? Probably not one person who is reading this actually does.

The great advice Heather offers in this book is in bite-sized pieces for those who don’t have time to mess around. There are 140 pieces of advice, written concisely like a tweet.

The great thing is that each tweet of advice is something you can do…right now.

Check out her books here.


Rachel M. Esterline works in public relations and marketing communications. Her blog, ExPRessions, contains her musings about PR, marketing, career and professional development, Gen Y issues, personal branding and more. Rachel also does freelance consulting and writing. She is originally from Genesee, Mich., and will graduate from Central Michigan University in May 2010.