2008 PRSSA National Conference

Posted by Rachel Esterline on Oct 29, 2008 in National Conference, PRSSA, Public Relations |

For the past several days, I’ve been at the PRSSA National Conference. Overall, it was an amazing experience. I plan to have a series of posts about the sessions I attended and the experiences I had. I also hope to get several guest posts from my fellow PRSSA friends.

I plan to write posts on the following conference experiences:

  • One-on-one advice with Ofield Dukes, one of the top five effective communicators of 2005, at the Dine Around
  • Information of communicating globally from the session with Janet Tabor, senior vice president of Weber Shandwick Worldwide
  • Crisis communication 101 with Jeffrey Douglas, APR, who handled the tragedy at Virginia Tech
  • Public relations strategies with Kathryn Oldham, director of corporate communications at Little Caesar’s Pizza
  • Discussions and ideas on chapter improvement for PR liaisons
  • Advice from a panel of PR legends, including Steve Harris, vice president of global communications for General Motors; John Felton, APR, founder of the Institute for Public Relations; Thomas Hoog, president and CEO (ret.) of Hill and Knowlton; and Dr. Debra Miller, APR, senior director of marketing-communications at Clark Atlanta University
  • Event planning tips from Dennis John Caschen, APR, public relations counselor and professor of California State University, Fullerton
  • Advice on integrating innovative ideas for internal communications with Jennifer Brown, Christa Sackett and Christy Tostevin
  • Communication tips with Bob Lutz, vice chairman of global products for General Motors
  • Information on getting your APR
  • Tips from Penelope Trunk, author of “Brazen Careerists: The New Rules for Success
  • Guest posts on other sessions from other conference attendees

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